Selenio
TM
BNP User Guide, Release 3.7.1
200
CHAPTER 8
Digital Program Insertion (DPI)
This chapter describes digital program insertion and how it relates to the
Selenio
™
BNP
.
To implement DPI on the BNP, you need either a GROOMING WITH DPI license key or a PROGRAM
WITH DPI license key. See “Managing Licenses” on page 190 for additional information.
Applicable Platforms:
The information in this chapter can be used with any BNP device.
In This Chapter:
•
“Digital Program Insertion,” next.
•
“Connecting an Ad Server to the BNP” on page 201.
•
“Setting SCTE 30 and SCTE 35 Message Handling” on page 202.
•
“Setting Postblack Options for DPI” on page 204.
•
“Viewing DPI Status” on page 205.
Digital Program Insertion
The BNP supports industry standard digital program insertion (DPI) applications, such as program
substitution and ad insertion.
The BNP is fully interoperable with industry compliant ad servers through the SCTE 30 interface. When
a successful SCTE 30 initialization has been established with the BNP, the
Element Manager
indicates
such with an arrow icon on the Input/Output window of the
Grooming -> Mapping
tab.
The BNP is fully compliant with the SCTE 30 and SCTE 35 standards. A common DPI / ad insertion
application deployment using SCTE 30 and 35 (the latter carrying in-band availability cue messages)
may be represented by the following regional ad zone insertion illustration: