Land Cameras SX-70, Manual

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Page 2: ...era Your camera may look slightly different from the one in this booklet but it works exactly the same All the informa tion here applies to your camera If you ever need more information about taking pictures call us free Our Customer Service represen tatives are glad to help We can be reached on weekdays from 8 a m to 5 p m your time From any where in the continental U S A except Massachusetts cal...

Page 3: ...nd Lift the small end of the viewfinder cap and pull it straight up until the cover support A locks 4 5 CLOSING Push the cover support toward the rear of the camera Press down on the viewfinder cap slowly but firmly until both sides of the camera latch ...

Page 4: ... one pictured here It has five bulbs on each side The threaded socket in the bottom of your camera is a tripod mount that fits any regular tripod The picture counter on the rear of the camera is blank when the camera is empty and sets to 10 when a pack is inserted and the film door is closed After you take a picture the counter shows how many are left in the pack After 10 pictures the counter stop...

Page 5: ...d Put your thumb behind the shut ter without touching the bellows C and put your index finger on the focus wheel as shown 8 9 VIEWING Hold the camera so your eye is about an inch from the viewfinder and look through the center of the eyepiece You should see a square black frame around the scene If you don t see all four corners of the frame move the camera slightly until you do The SX 70 viewfinde...

Page 6: ...ts from lOV inches to about 20 feet from the camera Although the camera can tolerate minor errors in focusing and still produce a properly exposed flash picture it is best to be sure you have focused accurately 10 HOW YOU FOCUS WITH THE WHOLE IMAGE Look at your subject through the viewfinder Pay no attention to the split circle when you focus with the whole image Roll the focus wheel all the way i...

Page 7: ...tly up down or to one side until you see in the viewfinder exactly what you want in the picture 1 TH E DISTANCE SCALE The distance scale around the lens can be used in two ways After focusing you can compare the distance scale setting shown opposite the line A with the actual camera to subject distance to be sure you have focused accurately Or it can be used to set camera focus when the lighting i...

Page 8: ... ld damage the film 14 Push the pack in all the way until a narrow strip A along the end of the pack snaps open Close the film door keeping your fingers away from the exit slot The camera will make a sound and the film cover will come out Remove it and save it to order copies of your favorite SX 70 pictures If the film cover does not come out see page 30 To remove a film pack Open the fi lm door R...

Page 9: ...ing the first click which occurs before the camera actually takes the picture To assure sharp and clear pictures under all conditions avoid these CAMERA MOVEMENT top Hold the camera steady from the moment you press the shutter button until the picture comes out of the camera SUBJECT MOVEMENT center Generally ask your subject to hold still until the picture comes out of the camera The subject shou ...

Page 10: ...to a building on a sunny day with nothing overhead to block the light from the sky DAYLIGHT PICTURE HINTS Move in close far right picture and keep the background simple make your subject the main point of interest If the background is a large part of the picture and the light on the background is brighter than the light on the subject left picture the electric eye will set the correct exposure for...

Page 11: ...hould not be used for ultra close up pictures of faces Flash pictures should not be taken where the atmosphere contains gases or dust that may be ignited by a spark Four points to remember when using flash 1 FOCUS CAREFULLY Remember that in addition to setting the camera for sharp pic tures focusing also influences exposure for flash pictures see page 10 20 2 WATCH THE BACKGROUND Place your subjec...

Page 12: ...en the camera is closed The LID control generally should not be used to correct flash exposure If a flash picture is too light or too dark check to be sure you have focused accurately TAKING PICTURES IN HOT AN D COLD WEATHER When it is hot keep your camera film and developing pictures away from hot baking condi tions like direct sunlight hot surfaces and the glove or luggage compartments of a car ...

Page 13: ...ES In dim light the SX 70 can make automatic time exposures as long as 14 seconds For best results the light on the scene should be fairly even Indoors a bright light or window in the scene may fool the electric eye the rest of the picture wi ll be too dark SX 70 film gives the most natural colors when it is exposed in sunny daylight or with the light from a FlashBar which closely matches daylight...

Page 14: ...ening the film door Forc ing the film through the picture exit slot can damage the camera FINGERS IN FRONT OF THE CAMERA A finger in front of the FlashBar may reflect the flash back into the lens fogging the picture Or it may block the flash entirely causing a picture that is black or too dark A finger in front of the electric eye may cause the camera to set a wrong natural light exposure FINGERS ...

Page 15: ...ch as the film cover ejected from a new film pack in front of the rollers and under the light shield Push it until it comes out of the picture exit slot Move it in the slot until it removes any developer chemicals that may be trapped there Be careful not to force the slot open as it can be permanently bent 28 IF PART OF THE PICTURE IS MISSING The film pack may have been damaged before picture taki...

Page 16: ...hutter button again and hold it The camera should complete its cycle If it does not open the film door in dim light and pull the pack out about an inch Push the pack back in again and closethe film door The counter will reset to 10 The camera should complete its cycle ejecting the top piece offilm which will have been exposed to light and should be discarded The other reason may be that the batter...

Page 17: ...e or a soft clean cloth just as you might clean eyeglasses OUR SERVICE POLICIES The policies that have shaped our Customer Service and our repair practices have evolved during more than 20 years experience with many mil lions of Polaroid camera owners Those policies are based on a simple principle customers should be treated fairly CUSTOMER SERVICE AS CLOSE AS YOUR PHONE Our staff of skilled Custo...

Page 18: ...s to be defective within the warranty period we will repair it or at our option replace it with a simi lar camera without charge The warranty applies whether you do or do not return the registration card to us The warranty period is one year from the original date of purchase To verify the warranty period you shou ld keep the sales slip or other proof of the purchase date Without this information ...

Page 19: ...nigslacher Strasse 15 21 TelepllOne 0611 66781 GREAT BRITAIN Polaroid U K Ltd fhArlaRnosad Hertfordshire All 5PR Telephone SI Albans 0727 59191 HONG KONG Polaroid Far East Limited 12th FI Block B Watson s Estate 8 Watson Road North Point Hong Kong Telephone 5 718252 ITALY Polaroid ltalia S p A Via Piava 11 21051 Arcisate Varese Telephone 0332 470711 JAPAN Nippon Polaroid K K Mori Bldg No 30 h b aO...

Page 20: ...anytime you want your picture subject bigger but can t get in closer Or anytime you want to take pleasing picture filling portraits without getting so close your subject feels cornered Because of the advanced computer technology used to design this lens it closely matches the unique optical characteristics of the lens in your SX 70 camera Resolving power is excellent Avai labIe at your dealer for ...

Page 21: ...ONAR camera becomes even more versati Ie 12 seconds after you push the button the camera wi II automatically focus Then a split second later it wi II take your picture With it you can take self portraits and group shots quickly and easily Available at your dealer for Polaroid photographic products P1691 PolarOid and SX 70 Printed In USA ...